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Ways To Start A Blog On Facebook And Earn Money

March 25, 2024

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Hi. I’m Seth Godin. I’m a teacher, and I do projects. For more than thirty years, I’ve been trying to turn on lights, inspire people and teach them how to level up – Seth Godin

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A list looks like this:

  • Marketing Is about The Stories You Tell
  • Do Permission Marketing
  • Invent, Implement and Sell the Ideas
  • Sell What People Want, Not What They Need
  • Keep Your Customers Happy
  • Deliver Basic Human Wants

A list looks like this:

  1. Marketing Is about The Stories You Tell
  2. Marketing Is about The Stories You Tell
  3. Marketing Is about The Stories You Tell
  4. Marketing Is about The Stories You Tell
  5. Marketing Is about The Stories You Tell
  6. Marketing Is about The Stories You Tell

The secrets to successful blogging on Facebook can be found in these concise steps to create, promote, and monetize your blog, ensuring a smooth journey to financial success.

  • Create a Facebook account and page.
  • Share engaging posts, and join groups.
  • Cross-promote on Instagram, and LinkedIn.
  • Boost posts for wider reach.
  • Schedule for consistency.
  • Monetize with affiliate marketing.
  • Partner for sponsored posts.
  • Use Facebook in-stream ads.
  • Qualify for "Fan Subscriptions."
  • Collect Stars during live streams.

So you’ve already discovered the secret and know the ways to start a blog on Facebook and earn money. For further information regarding them, dive deep into the article.

What Is A Facebook Blog?

A Facebook blog doesn't have a dedicated tool but comprises features like posts, ads, comments, Live, stories, and Creator Studio for content creation and sharing. The term refers to a profile or page used for publishing. 

Why Choose To Blog On Facebook?

The decision to blog on Facebook is influenced by several factors, and the choice ultimately depends on the specific goals and needs of the individual or business. 

However, there are compelling reasons why you may prefer using Facebook for blogging purposes and they are-

  • Unparalleled User Base: With over 2.93 billion monthly active users, Facebook provides an extensive audience base for bloggers.
  • Engagement Statistics: Users spend an average of 20 hours per month on Facebook, emphasizing the platform's consistent and substantial user engagement.
  • Wide-ranging User Demographics: Despite emerging competition, 70% of Americans continue to use Facebook, offering access to diverse demographics.
  • Enhanced Interaction: Direct engagement with brands or creators on Facebook increases the likelihood of transactions by over 50%, fostering meaningful connections.
  • Major Referral Source: Facebook accounts for over 70% of all referral clicks from social media sites, making it a significant source of traffic.
  • Advertising Investment: In 2022, US brands invested nearly $60 billion in Facebook advertising, showcasing its significance in the marketing landscape.
  • Accessible Starting Point: Whether you're an established blogger or a newcomer, Facebook's free and user-friendly platform eliminates the need for an expansive portfolio or high signup fees.
  • Versatile Content Promotion: Bloggers can leverage Facebook's diverse features to promote brands, make announcements, explore new markets, and share content globally.
  • Inclusive Platform: Facebook welcomes bloggers of all backgrounds, providing an egalitarian space for expression and connection without barriers.
  • Dynamic and Cost-free: Choosing Facebook for blogging is a dynamic and cost-free decision, ensuring accessibility and ease for content creators.

Blog Post-Making Eligibility

Every individual, whether an established blogger or someone new to the blogging scene, is eligible to create and share content on Facebook. Here's why:

  • Diverse Purpose: Blogging on Facebook caters to a variety of purposes, including brand promotion, announcements, market exploration, or simply expressing thoughts.
  • For All Bloggers: Thousands of non-bloggers utilize Facebook's features and extensive reach to engage with audiences, making it a versatile platform for everyone.
  • Supplement Existing Blogs: If you already have a blog, Facebook provides an additional channel to complement your existing content strategy.
  • Drive Traffic to Your Website: Whether you lack a blog and need a platform to post your content or aim to redirect traffic to your website, Facebook offers an inclusive space for all.
  • No Prerequisites: Starting a blog on Facebook requires no expansive portfolio, extensive marketing experience, or expensive signup fees. It's a free and straightforward process open to all.

Blog Post Ideas And Tips

Here are some ideas and tips that can help you create engaging and diverse content for your blog, catering to the interests of your audience and keeping your blog fresh and inspired.

Find a Profitable Niche

  • Choose a specific topic of interest for your blog.
  • Focus on a niche that aligns with your passion.
  • Consider the target audience, writing style, and overall approach to create a unique blog identity.
  • Answer questions about your hobbies, interests, dreams, values, skills, and achievements to identify potential niches.

Evaluate Niche Profitability

  • Ensure your chosen niche has enough subtopics for continuous content creation.
  • Conduct keyword research to identify trending topics within your niche.
  • Assess the capacity for profit by brainstorming potential blog posts.
  • If the niche is too specific, consider broadening or altering it for a more extensive reach.

Audience Research

  • Use free tools like Google Trends for keyword research to gauge audience interest.
  • Blogging doesn't exist in isolation, so ensure there's genuine interest in your chosen niche.
  • Identify your target audience's preferences, ensuring alignment with your blog content.

Content Variety

  • Explore diverse content formats, such as guides, tutorials, reviews, and personal stories.
  • Create visually appealing blog post headers to attract readers.
  • Incorporate graphics and images to enhance the visual appeal of your content.

Engaging Headlines

  • Craft attention-grabbing headlines for your blog posts.
  • Use templates for blog post headers to maintain a consistent and visually appealing style.

Consistent Posting Schedule

  • Develop an editorial calendar for consistent posting.
  • Aim for 1-2 blog posts per week initially, gradually increasing frequency as you become more comfortable.

Metrics Tracking

  • Use tools like Google Search Console to track performance metrics.
  • Analyze total clicks, impressions, click-through rate, average position, top queries, top pages, countries, and devices.

Versatility of Topics

  • Leverage Facebook's diverse features to cover various topics and engage a wide audience.
  • Experiment with different types of content, keeping your blog dynamic and appealing to diverse interests.

Most Impactful Ways To Start Blogging And Making Money

Embark on your blogging journey with these impactful steps, promoting your content effectively and exploring diverse avenues for monetization. Remember, consistency, engagement, and strategic promotion are key to building a successful and profitable Facebook blog. 

Creating Your Blog

To create your blog, you can follow these general steps-

Step 1: Create the Facebook Blog

To kickstart your journey into blogging on Facebook and making money, follow these simple steps:

  • Facebook Account: Begin by having a Facebook account. This will serve as the foundation for your Facebook blog.
  • Navigate to Create a Page: On your home feed, click on "See all" in the left-hand menu, then go to the Create section and choose Page.
  • Page Type: Select the type of page you want – business/brand or community/public figure.
  • Page Details: Enter a name for your page, choose a category, and upload a profile picture and cover photo.
  • About Section: Provide a summary of your brand/business in the About section, outlining the type of content you'll share.
  • Create Page: Click the "Create Page" button at the bottom to publish your Facebook Page.

Step 2: Publish Blog Posts to Your Facebook Page

Once your page is live, start sharing your blog posts:

  • Access Your Page: From your home feed, go to your Facebook page.
  • Create a Post: Click on "Write something" at the top of the page to begin crafting your blog post. Add text, photos, videos, and links.
  • Audience Settings: Set audience restrictions by clicking the "Public" button at the bottom. Choose from "Public," "Friends," or "Only me."
  • Publish: Hit the "Post" button to share your blog post on your Facebook page and in the feeds of your followers.

Promoting Your Blog 

Promoting your blog is essential to drive traffic and increase engagement. Here are some steps and tactics to promote your blog

Step 1: Marketing Your Facebook Blog

To expand your reach and attract more readers:

  • Join Facebook Groups: Engage with communities by sharing your blog in relevant groups.
  • Leverage Personal Network: Share your Facebook page with friends and family on your profile.
  • Cross-Promotion: Promote your Facebook blog on other social media channels like Instagram and LinkedIn.
  • Boost Post Feature: Use the Boost Post feature when publishing to create a Facebook Ad along with your blog.

Step 2: Schedule Posts

Maintain consistency and efficiency in your blogging efforts:

  • Access Publishing Tools: Click on "Publishing Tools" in the "Managing Page and Profiles" panel.
  • Scheduling Options: Draft your content and click "Schedule." Choose a date and time for your blog post to automatically publish.

Making Money Out Of Your Blogs

To make money out of your blogs, you can consider the following strategies-

  • Affiliate Marketing: Embed affiliate links in your blog posts to earn commissions from product sales.
  • Facebook Store: Set up a Facebook shop within your page to sell products directly to your audience.
  • Become an Influencer: Partner with brands that align with your content and audience, securing paid collaborations.
  • Sponsored Posts: Attract brand sponsorships by becoming an authority in your niche and showcasing your audience demographics.
  • Advertising: Partner with Facebook for in-stream ads, earning a portion of advertising fees from embedded ads.
  • Paid Memberships: Qualify for Facebook's "Fan Subscriptions" program, offering exclusive perks to subscribers for a monthly fee.
  • Facebook Stars: Collect digital currency (Stars) from users as a token of appreciation during live streams or recorded videos.

Not only blogging though, but you can also monetize your Facebook account if you want to as well, following some strategies like these.  

As a money-making aid, you can look for Crowdfundly, you can unleash the full potential of monetization for your blogs with Crowdfundly. 

But why Crowdfundly? 

Discover the game-changing power of Crowdfundly for monetizing your creative endeavors. Here's why-

  • Versatile Monetization Options: Accept donations, offer memberships, and sell digital products, including event tickets, all in one platform.
  • Seamless Facebook Integration: Set up a digital shop on Facebook, reaching a broader audience and maximizing social commerce features.
  • Lucrative Affiliate Program: Earn a 20% commission on sales through referrals, incentivizing others to promote your products and boost sales.

Benefits Of Blogging On Facebook

In today's digital landscape, where every click matters, let's unravel the unparalleled advantages of leveraging Facebook as your go-to platform for blogging. 

Whether you're starting or an experienced creator, these benefits will enhance your online presence and wallet

Free Platform

Utilizing Facebook for blogging is cost-free, eliminating the need for monthly fees that some other platforms require. Allows businesses to save money and redirect resources towards growth.

User-Friendly Platform

Facebook offers a simple and user-friendly interface, particularly advantageous for those unfamiliar with more complex platforms like WordPress. Posting content on Facebook is a straightforward process, requiring only a few clicks.

Large User Base on Facebook

Facebook's extensive user base provides an excellent opportunity for businesses to connect directly with their audience. Promoting products, discussing business ventures, and building brand awareness is facilitated by the vast reach of Facebook. You can even monetize your social media followers if you want to do so.

Low Barrier to Entry

Compared to launching a website, creating a blog on Facebook has a significantly lower barrier to entry. Accessible to users who already have a personal Facebook page, streamlining the process of launching a new business page.

Disadvantages Of Blogging On Facebook

While Facebook stands as a beacon of connection and communication, we're here to shed light on the flip side of the coin. Let's explore the disadvantages of blogging on Facebook, ensuring you tread wisely in the vast sea of social media possibilities.

Limited Formatting Options

Facebook imposes severe limitations on formatting and organizational choices, resulting in a lack of variety and creativity in blog post presentations. Content creators may find these limitations restrictive and inhibiting to the creative process.

Lack of Control Over SEO

Blogging directly on Facebook means relinquishing control over search engine optimization (SEO) on the platform. Unlike personal websites where users can influence SEO on various search engines, Facebook provides no such control.

Not Ideal for Long-Form Content

Facebook is not the optimal platform for long-form content, as its audience tends to prefer shorter, attention-grabbing posts. Social media users often favor concise captions, images, and videos over lengthy written content.

Fewer Monetization Options

Monetizing a Facebook page offers fewer options compared to having a personal website. While affiliate marketing, influencer marketing, and Facebook Marketplace remain viable, avenues such as Google Adsense are unavailable on Facebook.


What Are Some Ways To Increase Engagement On A Blog Post On Facebook?

Engage your audience by asking questions, sharing behind-the-scenes content, and discussing trending topics.

How To Overcome The Limitations Of Blogging On Facebook?

Overcome limitations by repurposing content, using other social media platforms, and complementing efforts with Instagram, Pinterest, or LinkedIn.

Is Facebook A Blogging Platform Or Not?

Yes, Facebook is a blogging platform with a feature called "Notes" allowing users to write and publish long-form posts.

Do Facebook Bloggers Get Paid?

Yes, Facebook bloggers can earn money through ad breaks, sponsorships, and affiliate marketing.

How Can I Make $100 On Facebook?

Explore monetization options such as ad breaks, sponsored content, or selling products/services. Engage the audience and drive traffic to your blog or website for additional earnings.


In the end, grasping the techniques to initiate a Facebook blog and generate income opens doors to financial success. Having followed the steps detailed in the article, you now possess the fundamental tools for a prosperous blogging venture. 

Whether you're an experienced blogger or a beginner, Facebook's dynamic and cost-free platform offers inclusivity to all. Delve into the realm of Facebook blogging, and may your journey be both gratifying and satisfying.

Crowdfundly Team
The Crowdfundly team gathers to write up actionable resources to help you start, create, publish, and promote your content on Crowdfundly.

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