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Donate Button on Facebook [Discussion in Detail]

March 26, 2024

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With Facebook having more users than ever, now seems to be the perfect time to use the platform to get more donations for your cause. Whether it is fighting for the climate or justice for a repressed group, your cause must be heard and no other platform can be as effective as Facebook. 

However, to collect donations for your cause, you need to add the donate button on Facebook. Along with that, you can use the platform to convey your message. If you want to know in detail how you can add the donate button on Facebook then keep reading this article. 

Why Should You Add a Donate Button on Facebook?

Facebook has about 3 billion active users which is almost 40% of the world's population. This means through this platform you have access to two-fifths of the world population if you use the advertisement effectively. 

Adding a donate button on Facebook means that, you get a platform for nonprofits to connect with a worldwide audience. This enables you to expand your reach to a broader and fresh audience. Additionally, Facebook encourages supporters to engage by liking, sharing, and incorporating the donate button into their posts and live videos.

Besides the donate button makes it easy for supporters to give in just a few clicks. They can use their PayPal account or credit/debit cards to contribute quickly and hassle-free. 

Facebook can also help you stay connected with donors by providing a platform to share contact details, send updates, and express gratitude.

Keep in mind that the donate button works well for continuous general income, whereas page fundraisers are better for specific, defined projects. It's crucial to be aware that funds raised through the Facebook donate button stay within Facebook and may not have the same processing benefits as other platforms.

How to Add a Donate Button on Facebook?

You can add a donate button on Facebook by running your page as a nonprofit organization. We will cover all the necessary steps for adding a donate button on Facebook now. 

Step 1: Edit Page Info

After 2019, you cannot add a donate button on your page or personal post unless you run a nonprofit organization. 

Ensure you have admin access to the page you want to edit. Click the "..." button beneath your page's cover photo. Next, select "Edit Page Info."

Navigate to the "General" tab and type "Nonprofit Organization" in the "Categories" section. Choose it from the dropdown list, and then save your changes.

This step is crucial; having the "Nonprofit Organization" tag here is necessary for the Donate button option to appear later. Facebook uses this information to streamline the button options available to you in the future.

Step 2: Click ‘Add a Button’

Return to your Facebook page and click the button that says "+ Add a Button." It's located on the bottom right of your cover photo. 

Step 3: Choose the ‘Donate’ Option

Afterward, select the option that says "Shop with you or make a donation." A small menu will appear. Click on the one that says "Donate," and then click Next.

Step 4: Add the Donation Link to the Donate Button

A menu will pop up. This is where you can tell Facebook where to send people when they click your donate button. 

You can link it to your nonprofit's website donation page with embedded Donorbox software, or you can use the link to your secure donation page hosted by Donorbox.

Copy and paste the donation link into the window. Then, click Save.

Why Can’t You Add a Donate Button on Facebook?

You can’t add a donate button on Facebook because your page has not been marked as a nonprofit organization. 

In 2019, Facebook implemented new rules for nonprofits looking to add a donate button on their pages. Here are the key changes:

  • Only nonprofits using Facebook Fundraising Tools can use the on-platform donate button.
  • The donate button is linked to a Facebook-based donation processing tool, handling donations directly on Facebook instead of external platforms.
  • Nonprofits registered with Facebook Payments get donor contact information for those who opt to receive emails, while this data isn't available for others.
  • Facebook regulates payouts, and the processing time typically takes just a few days.

These changes aim to simplify the donation process, creating a smoother experience for both nonprofits and donors.

Things to Keep in Mind as a Charitable Page

It must be clear at this point that to put the donate button on your posts, you should run a non-profit organization's Facebook page. 

However, there are a few things you should remember while running the page to ensure that you get the maximum donation for your cause. To make your cause successful, consider the following steps

  • Understand your users and their goals.
  • Create a user-friendly website for a seamless experience.
  • Communicate your IRC §501(c)(3) status for potential tax-deductible donations.
  • Engage donors through fundraising events and email campaigns.
  • Partner with other charities and publicly acknowledge donors.
  • Ensure your charity is properly insured.
  • Follow Facebook's rules for nonprofits adding a donate button to their pages.

By following these steps you can properly engage with your donors and increase your fundraising for the organization. However, you should have a website for your nonprofit organization. On this website, you can add information related to the causes the donations have helped and also get more opportunities to engage with your audience. 

If you are looking for one then Crowdfundly should be the perfect choice. You don’t need to know any code to have your website up and running. All you have to do is just plan and decide and let Crowdfundly do the rest. 

It is a reliable platform that not only builds your website but also provides options to allow special subscriptions and more engagement with your followers. 

Here is why you should trust Crowdfundly


What Happened to the Donate Button on Facebook?

In 2019, Facebook made a small change in the donate button option on Facebook. After that, only nonprofits signed up with Facebook payments can add the donate button on Facebook. This is because of Facebook’s restrictions on adding a donate button on external pages. 

Why Can’t I Make a Donation on Facebook?

You can’t donate on Facebook because there might be a problem with the payment method you are using. Try using a different payment method or card. If possible you can also contact the payment provider for help. 

Can I Add a Donate Button to a Facebook Post?

No, you can not add a donate button to a Facebook post unless you are running a nonprofit page. Even with a nonprofit page, you should sign up with Facebook payments and then you can add the donate button on Facebook. 


In conclusion, adding a donate button on Facebook is an easy task if you are a nonprofitable organization. So make sure to specify the cause and optimize that information correctly through creating a Facebook page. In addition, do not forget to engage with your audience and show them how their donation has helped our world to become a better place.

Crowdfundly Team
The Crowdfundly team gathers to write up actionable resources to help you start, create, publish, and promote your content on Crowdfundly.

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